How Content Creators Monetize Their Online Platforms with Admitad
Is blogging dead? The answer is no! I get asked how bloggers can make money in 2023 all the time, so I partnered up with the Admitad Partner Network to get you this helpful guide.
If you’re at that stage when you’re starting to take monetizing your blog seriously, this video is for you.
In this post, we’re going to explore how content creators monetize their platforms with Admitad and how you can as well. And we’ll do so in five easy steps.
How To Monetize Your Blog Or Social Media Platforms
Here’s what you need to do to make money as an online creator, in 5 easy steps:
1. Build An Online Audience First
Step number one is to build an online audience. Think of influencers, think of bloggers, think of anyone who has any sort of success online. That’s because they have a following and a dedicated audience who knows, likes, and trusts them.
Without that, you can be posting the most awesome content online. But if no one ever sees it, then you can’t really monetize it.
Because one of the ways that you can actually leverage your online platform to work with brands and to make money online is by leveraging not only your content but also your following base.
Related: How To Become A Social Media Influencer
So the first step is to start building that audience and a following on the platform of your choice, such as:
- A Youtube channel where you grow your subscribers base
- A TikTok, Instagram, Facebook social media profile where you connect to your followers
- A website that gathers a blog readership
- An email list with a closely-knit audience
2. Pick A Profitable Niche
Step number two is to pick a profitable niche. You probably hear this advice a lot. So let me break it down into easier steps.
A profitable niche is a niche that has good opportunities. It doesn’t mean going into the money-making niche – it just means picking a topic and an audience base where you know their advertisers are willing to pay to reach that audience.
So pick a niche that has good advertisers and collaboration opportunities. Admitad has a guide on how to pick a profitable niche in the first place on their blog, that I urge you to check out.
And keep in mind that Admitad, within their partner network – partners up with both bloggers and advertisers and help create those connections, so you don’t have to reach out to these huge brands that otherwise wouldn’t really talk to small bloggers.
Instead, you can go through a third party that creates those connections for you and that’s why partner networks are such a great place to get started as a newbie.
It’s a little easier, you can see at a glance who’s on there and what they offer and you can pitch yourself or raise your hand when they have opportunities to sign up for them.
You can also see each program’s commission rate, average sale, cookie duration, and so on, so you can compare similar brands and promote the best to your audience.
3. Don’t Just Rely On Sponsored Posts – Try Affiliate Marketing Too
Step number three is where a lot of influencers fall a little bit short of really monetizing to their full potential. And that is – don’t just rely on sponsored opportunities – get started with affiliate marketing as well!
Affiliate marketing is a great way to have full control over what you promote, how you promote it, how often, and so on. There is no limit and there is not just a one-time reward fee. It can be a reoccurring and passive source of income.
Let’s say for example that you find a great brand to work with on Admitad and you connect with them and do an Instagram campaign. You get paid for that once. But what if you loved that brand and they also happen to have an affiliate program?
Then you can start pitching it to your audience in other places where it makes sense, and also get paid for sales that are generated by the content you create around that brand.
I know it can be overwhelming if you’ve never done that before (and you’ve never stepped away from those sponsored collaborations) to actually take control and create your own affiliate marketing campaigns.
If you’re new at that, check out this ultimate guide to getting started with affiliate marketing.
4. Monetize Your Website, Not Just Your Social Media
Step number four is to monetize your website and not just your social media platforms.
I’m a big advocate for having your own platform and that should be a self-hosted blog.
I have a free guide on how to start your own blog that you can enroll in below.
But if you already have a website or blog, that you’ve been neglecting in favor of posting on social media – I urge you to reconsider your strategy moving forward.
And that’s not just because social media platforms can be unreliable, but because you’re also missing out on money that you can make on your website as a standalone content platform.
For example – you can make money with website content by signing up for the Admidad partner network or by finding other affiliate programs that fit your niche, and showcasing those products on your blog.
Instead of just posting on Instagram stories that disappear in 24 hours or creating a reel that only shows up in the feed in the first few weeks of its life, blog articles and website content live on!
People can find it years down the line due to good SEO and other factors. You have a vast opportunity to monetize your website – so don’t neglect that.
You can add banners on your website sidebar that are easily spottable for example, or focus on your in-content marketing = aka promotions found inside each article that is relevant to that particular topic.
Admitad and other affiliate programs provide these banners for you or you can generate clickable links as well from inside their affiliate dashboard, making it easy to spread your promotional efforts to all your online platforms.
FULL GUIDE ON How To Make Money On Your Website With Admitad
5. Optimize Your Affiliate Partnerships and Increase Your Clicks
Step number five is to optimize those affiliate partnerships and increase your clicks.
Here’s what usually happens with new affiliate marketers – everyone gets excited, they go into these affiliate networks, and they start working with brands and incorporating their links.
But it’s not something they’ve done before. And it’s very rare that when you do something for the first time you do it right (the first time).
So a lot of it is guess work at the start.
In order to fully maximize your clicks and conversions potential, you have to look back and what you’ve implemented and what results you sowed from it. Then adapt and improve on that.
Here’s a useful article on How You Can Improve Clicks And Conversions On Your Affiliate Campaign to read next.
Here’s a pro tip for you if your affiliate links (that you’ve added at least a couple of months ago) are not performing:
Not getting enough clicks = not enough visibility for your links or banners.
It means not enough people can see them or you are not engaging them enough for them to click through. That means you’re just basically not enthusiastic enough about a product and you’re not describing how it can solve their problem.
The solution: work on improving the visibility of your links and the sales copyright surrounding them.
Not enough conversions = the products are not a good fit.
If however, you are seeing more clicks, but not enough conversions (by the way – a good conversion rate = 2%) then you might want to investigate the products that you are promoting, and if they truly are a good fit for your audience’s needs.
For example: if you’re reading a skincare tutorial but you have really oily skin, and then the blogger in question only recommends products for dry skin, you are not going to buy those products.
The solution: reassess the products you promote to make sure they cater to your audience’s needs.
This article was a sponsored collaboration with Admitad.
Final Words On Affiliate Marketing For Content Creators
Content marketing isn’t done so we trick people into buying through our links and trick brands into working with us. We want to connect to the right people and we want to help the brands we work with and do the same thing.
And that means really looking into their needs, their wants and figuring out the best products for that are – whether we know that from personal experience (so obviously, if you also have oily skin you will know what to recommend to people with oily skin) or just by listening to your audience.
Read your comments, start those conversations with your audience, listen to their questions and learn from it.
Then hunt down good affiliate opportunities, and follow the five steps above to monetize your social media and blog content in a way that’s a win-win for both you and your audience!
More Tips On How To Make Money Blogging
- How to Add Amazon Affiliate Links and Images to WordPress Blog Posts
- Best 30 Affiliate Programs For Fitness Bloggers
- How To Make Money Blogging – The Ultimate Guide
- How I Made My First $200,000 Blogging