How To Find Your Unique Blogging Voice & Style Of Writing

It’s easy to get caught up in writing posts that everyone else likes or overthinking what other people want instead of letting your authentic voice come through in your blog posts.

Creators may have the fear that readers can tell that something needs to be corrected with the content and tend to engage less with the post. But it is not what happens. Instead, readers search for creative and fresh bloggers. But how to find out the authentic voice for your blog?

What is a blogging voice, and why is it essential?

Blogging voice is a unique style and approaches you to bring to your blog posts. Your blogging voice makes your writing stand out, sets you apart from other bloggers, and helps readers relate to what you’re saying. Developing a solid blogging voice requires practice, but there are some fundamental techniques you can use to help find yours.

Are there different blogger voices?

Yes! One can adopt a few different types of blogger voices when writing. Best Writers Online, a writing services reviewer, says there is a division of informative, opinionated, personal, instructional, and conversational bloggers. Let’s dive into these notions!

Informative bloggers focus on providing accurate, factual information to their readers and often use research-based evidence to support their claims. They tend to have a more formal writing style and avoid giving any personal opinion or insight into the topic they’re discussing.

Opinionated bloggers take an active stance on the topics they discuss, sharing their viewpoints and offering counterarguments from others who hold opposing views. Their writing is typically more passionate than informational blogging because it involves expressing solid beliefs about a particular subject.

Personal bloggers write about their own lives and experiences, often in a diary-like format. These blogs are usually written from a first-person perspective and can be used as an outlet for the writer to share their thoughts and feelings on any given topic.

Instructional bloggers focus on teaching readers how to do something, such as cooking a recipe or building furniture. They employ step-by-step instructions, helpful tips, visuals, and other resources so readers can follow along and apply what they’ve learned.

Conversational bloggers use dialogue or storytelling techniques to create an informal atmosphere encouraging readers to engage with the content. This style is often employed by lifestyle bloggers and can be used to develop a sense of community among readers.

Each type of blogger’s voice has unique qualities and benefits, so it’s essential to figure out which works best for you when writing your blog posts. By understanding the different types of blogger voices, you can craft content that resonates with your audience and conveys the message you’re trying to share.

Tips to start and find out your voice

1. Write often

Developing your unique writing style is one of the most important aspects of blogging. Your “voice” is a reflection of who you are, and it will make your blog stand out from the crowd.

Writing frequently will help you get comfortable expressing yourself on paper (or a computer screen!). In addition, the more you write, the easier it will be to find and refine your writing style.

How does it work?

Trust My Paper, a custom writing service, says that regularly writing content forces you to develop an authentic style of expression instead of merely imitating what other writers have done before you. Additionally, by regularly engaging in writing and publishing content, it becomes easier to recognize patterns in what resonates with readers and what doesn’t—allowing you to better hone your blogging voice over time.

2. Read widely

A blogger beginner should wait to find their voice. Finding the right style and tone to suit their blog takes time, effort, and dedication to the craft. To see their unique writing style, they should read a lot to become more familiar with different writing genres, get inspired by other ideas, learn to use language creatively, and see how to structure their essay.

By reading a lot, they will also be able to detect the unique writing style of others and apply it to their work to make their blog more engaging. Reading other blogs and books can also help her learn how to develop interesting content and get ideas for topics to write about. You can implement them in your blog organizing process. It enriches your worldview.

To become an influential writer, you need to read as much as possible – both other bloggers’ work and great works of literature. That approach will give you ideas about how to structure your posts and hone in on what kind of writing resonates with you.

3. Don’t be afraid to experiment.

For the blogging beginner, expressing yourself cannot be very comforting. You may worry about how your content will be received and how others will react. However, being afraid to take risks and holding back on expressing yourself is more harmful to your blog than you think.

Choose who you are

One of the techniques to develop a blog voice is to create a specific tone for your blog. For example, establish an authoritative but friendly manner or an upbeat and humorous one. Creating a distinct style will give your blog a recognizable identity that readers can connect with.

Do you have a dialogue with readers?

Another technique to develop a blog voice is to write casually, conversational style. You don’t have to use overly complex language or industry jargon; keep your writing as informal as possible. Use short sentences and simple wording wherever you can – this will make your content easier to read and more enjoyable for readers.

Do you want to sound confident?

A third technique to develop a blog voice is to write with confidence. Feel free to share your opinion and express your thoughts clearly and concisely. It will make your blog more engaging and help readers connect with the content more profoundly.

Feel free to try something new if something doesn’t feel right while writing. It’s okay to take risks and make mistakes! However, finding what works for you and developing your unique style is best.

4. Get feedback

Ask friends or family members to read your blog posts and offer constructive criticism. It’s also a good idea to join blogging communities where you can get feedback from more experienced bloggers.

By defining what topics or types of content will best fit the vision for your blog and who your target audience is, it’s easier to start creating posts that are unique and interesting for readers. It also helps ensure that what you’re writing falls within the scope of what resonates most with readers regarding style, tone, and language usage.

5. Keep anonymity if you feel it is right for you.

Anonymity can be a good choice for blog owners for various reasons. For one, it can protect a blogger from potential backlash or harassment in response to their content. An anonymous account lets readers focus on the content without preconceived notions about who wrote it.

In addition, some bloggers may feel more comfortable expressing their opinions and feelings without attaching a face or name to them. Lastly, it may be beneficial when the content of a blog is controversial, as it can provide some level of safety and security for the owner. All in all, anonymity can be a good choice for blog owners and should not be discounted.

Wait for a second! Is it possible for a blog to be anonymous but still have its blog voice?

Yes, a blog can be anonymous and still have its blog voice. Anonymity allows the writer to express thoughts without fear of repercussions or censorship. In addition, it will enable the writer to speak their mind freely and openly, which is essential for creating an authentic blog voice.

How to handle that?

You should take a few steps to ensure your blog remains anonymous while keeping its distinct voice:

  1. Use a pseudonym or alias instead of your real name as your blog name. This way, you can still build an audience and connect with them without revealing personal information.
  2. Make sure only to post content you feel comfortable having publicly associated with yourself and your blog.
  3. Create and use a unique writing style to express your ideas.

It will make the blog more recognizable and entertaining for readers.

Catch some inspiration from these bloggers & their writing style

The United States of America is home to many successful bloggers with unique voices. These bloggers come from all walks of life and have achieved fantastic success through hard work and dedication. Here are some of the top USA bloggers who can act as role models for aspiring bloggers:

●     John Chow – John Chow is a successful entrepreneur who started his blog, “John Chow dot Com,” to document his financial freedom journey. He has since become a well-known figure in the blogging world and has had great success with his content and monetization strategies.

●     Pat Flynn – Pat Flynn is an enormously successful lifestyle entrepreneur who runs a very successful blog, “Smart Passive Income.” He is also the author of several books, and his blog has become a go-to source for actionable online business advice.

●     Gary Vaynerchuk – Gary Vee, as he is popularly known, is an entrepreneur who runs the hugely popular website and podcast, The GaryVee Show. He is well-known for his unorthodox approach to blogging and his entertaining speaking style. His blog has become a go-to resource for anyone looking to start an online business.

●     Jenna Kutcher – Jenna Kutcher is an entrepreneur and coach specializing in helping female entrepreneurs launch successful businesses. She runs the popular blog, “Goal Digger,” which focuses on helping women take control of their lives and reach their goals.

●     Neil Patel – Neil Patel is a digital marketer widely known for his successful blogging strategies. He has written several books, and his website, “Quick Sprout,” provides helpful advice on creating successful online businesses.

These are just some of the fantastic bloggers in the United States who have achieved incredible success through hard work and dedication. They can act as excellent role models for aspiring bloggers who want to create successful blogs of their own.

The last tip is to start writing blog posts now

The key to finding your blog voice is to start publishing now. Take your time with the perfect time; when you feel like an expert, don’t be intimidated by anyone else’s success. The best way to find your voice is to get writing and push yourself out there.

Creating a blog can be daunting, but it can also be enriching. You will have the opportunity to hone your writing skills, express yourself creatively, and open up a whole new world of possibilities for engaging with other bloggers and readers.

The most important thing to remember is that finding your blog voice is an ongoing process. You don’t have to know what you want to say to get started. Instead, start writing and experimenting with different topics, tones, and styles. As you keep publishing, you’ll find that your voice will begin to emerge.

Best Blogging Course!
Write One Year Of Blog Content In One Month - Blogging Challenge

Want to write high-quality content fast? Learn how to produce an entire year's worth of blog posts in just 30 days with my proven system for bloggers.

More Tips On Writing Killer Blog Posts:


How To Find Your Blogging Voice & Writing Style

Develop your way, and do not stop. Thus, you will come to the desired points. Following these steps lets you find and perfect your blogging voice quickly! Good luck!

Melody Barrera is a freelance copywriter. She writes for the professional writing platform Trust My Paper and is a proofreader at the writing reviews site Best Writers Online. Melody specializes in topics such as investing, business, and productivity. In her spare time, she enjoys reading and doing yoga.

Finding Your Blogging Voice: Techniques for Developing Your Writing StyleFinding Your Blogging Voice: Techniques for Developing Your Writing StyleFinding Your Blogging Voice: Techniques for Developing Your Writing Style

You May Also Like

Notify of

Inline Feedbacks
View all comments

I enjoyed reading this article! Finding my blogging voice has been a struggle, so it’s great to come across practical techniques like the ones mentioned here. The idea of writing in a conversational tone resonated with me, as it helps connect with readers personally. I’ll try the “pretend you’re speaking to a friend” approach. Thanks for the helpful tips!

Christopher Towers

I know this is a SHE approach, and I am a guy, but I enjoyed the information here so wanted to pass by and leave my thoughts, I hope you do not mind.

I like the part about actually trying out different writing styles. Experimenting with this can clearly help you with finding that unique voice.

I am just starting out and I am finding it a bit of a struggle at the moment, although it is something I am enjoying.

You offered some good advice here which I will use moving forward.

Thanks and have a great day!